Semasio News

Semasio and NewsGuard partner to protect brands from ad placements on misinformation

New integration makes it easy for advertisers to exclude misinformation sites from ad buys—and to target ad spend toward ...

August 25, 2022

Mikael Holcombe-Scali

Mikael Holcombe-Scali is Business Development Manager at Semasio, based in New York City.
Find me on:

Recent Posts

Target Fans of Any Show

“How do I target consumers who love a show that is streamed?!” It seems marketers are having ...

behavioral targeting

Audience & Creative: Programmatic Success

It is quite clear to most marketers that creative assets play a large and incremental role ...

behavioral targeting

Consumer Personas in Programmatic

Thanks to ambitions across the industry and the increased sophistication of data management ...

behavioral targeting

The Lookalike Folly

As companies become customer-first, their valuable audiences become more specific. Perhaps ...

Marketing Science Starts in Physics Class

A slightly altered version of the content in this article has been published by ...

behavioral targeting