Semasio and NewsGuard partner to protect brands from ad placements on misinformation
New integration makes it easy for advertisers to exclude misinformation sites from ad buys—and to target ad spend toward ...
David Abravanel
Recent Posts
Build Smarter Audiences with Natural Language Processing
“Fashion blog.” “Political news.” “Drone enthusiast forum.”
July 26, 2018
Clever Isn’t Enough: Why the Future of Marketing is in Machine-Learning
“With just the right copy, it’ll work.”
July 11, 2018
How ‘Information Destruction’ Hobbles Digital Marketing
What unites your audience? It’s a basic question, and if you’ve done research or run ...
June 28, 2018